Google Business Profile Optimization for Service Contractors
Your Google Business Profile sits there whether you touch it or not. Most contractors claimed it years ago when Google sent that postcard, added a few photos, and haven’t logged in since. That profile either makes you money or costs you money. There’s no neutral. Here’s what actually moves the needle when someone searches for […]
Why Your Google Business Profile Isn’t Getting You Calls (And How to Fix It)
You’re showing up on Google Maps, but your phone isn’t ringing. Your Google Business Profile exists, but competitors with worse reviews are getting more calls. Here’s what’s actually happening: 46% of Google searches have local intent, and if your GBP isn’t optimized, you’re invisible to customers ready to hire right now. Most contractors think claiming […]
Time Management for Business Owners: Automating Your Digital Marketing
Most local business owners spend less than 3 hours weekly on marketing despite knowing it drives 40% of their revenue, creating a time-versus-growth paradox that costs thousands in lost opportunities monthly. The harsh reality facing business owners today: 72% cite lack of time as their biggest barrier to effective digital marketing, yet those same businesses […]
Why Your Handyman Website Isn’t Generating Leads
Most handyman websites generate fewer than 5 qualified leads monthly despite receiving hundreds of visitors, losing thousands in potential revenue to easily fixable conversion problems. The brutal truth about handyman websites is that 85% fail to convert visitors into paying customers. Business owners invest thousands building beautiful websites, then wonder why their phones remain silent […]
Google Business Profile Mistakes Costing You Local Customers
Service businesses lose thousands of potential customers monthly due to simple Google Business Profile mistakes that take minutes to fix. Most contractors, handymen, and local service providers assume their Google Business Profile works automatically once they claim it. The reality is much different. Google Business Profile optimization requires ongoing attention to detail, and small oversights […]
How to Outrank Competitors Without Breaking Your Marketing Budget
Small business owners waste $37 billion annually on ineffective marketing strategies while their competitors dominate local search results. The reality facing service businesses today is brutal. Every contractor, handyman, and local service provider fights for the same customers, but most approach marketing like throwing money at a wall and hoping something sticks. Meanwhile, smart business […]